So you tweet 1000 times a day, you have 9 blogs and update them every day, people like the content you put out. But compared to others, is your social media presence better? If given the opportunity, would people invest in your name or website?
This is where Empire Avenue comes in.

Over the last week, I’m sure you’ve seen my tweets about having Empire Avenue invitations to give away. I’m predicting it as one of the next big social networking sites. I mention about buying people’s stock.
The big question everyone asks… What is it?!
Empire Avenue is essentially the stock market of your social media presence. To give an introduction to them, they do that pretty well. This is from their site.

“If you’ve ever told someone to watch a movie, buy an album or eat at some restaurant, you’re using influence… We want to give you a way to measure that influence and stack it up against anyone else. Like a real stock market, your stock price on Empire Avenue is affected by others buying and selling your shares. But you’re also spreading your online influence when you write a blog post, update your Facebook status, post something on Twitter, and so on. The more you do online, the greater your influence and the faster your stock will rise!”

While a little complicated to grasp initially, 12/14 people who I’ve invited have declared they hate me now because they are addicted to the site. They love seeing their stock value go up (which tells them they are doing something right) and hate to see it going down (perhaps they didn’t give enough valuable information in their tweets, or didn’t blog that day).
Now, the site metrics are really cool too. The site knows if you’re updating gibberish just to increase your stock and will balance it accordingly. So make sure you don’t change your social media behaviour. You’ll get caught as being disingenuous and chances are your stock will drop!
If you normally blog 5 times a day (Tumblr style) and one day you don’t blog at all, expect to see your stock tumbl (ha) as first of all, the site calculates your value dropping, and then investors see your drop and sell off you as well.

Like the stock market though, when a stock drops, there will be new people who want to buy your lower priced stock and thus the intrigue.
Now, it’s not all about tracking your social media value.. no no. There’s in fact a TON of things that will keep you on the site. Badges are unlocked by performing tasks, getting a certain number of stock holders, buying stocks in others, amassing wealth and more!

But ultimately, it’s great to be able to track how people value you.
Now, this is a “Invite Only Beta”, meaning to get in you need to get an invite from someone who’s already there (Oh and it just so happens I have a dozen invites to give away to the first 12 people that want them!) But what are the long term prospects of the site?
Well after a short chat with their marketing/social media guy, they have a lot of creative ideas! And when I say a lot I do mean A LOT. Some things he batted around were creating their own advertising network, using in game credits (which can eventually be purchased, or earned for free) to purchase those advertising spots (I’d be willing to put an ad on my site if it meant the majority of those credits went to me!) Another idea was being able to eventually cash in your Eaves (Empire dollars) for REAL dollars (Canadian I’m assuming).

Really their options are pretty vast! The goal now is to work out the bugs as the site grows. What’s this mean to me and to you (if you join now rather than later)? It means you’ve got a head start. An opportunity to build your portfolio of credits while the site builds concurrently. Once they launch new features you could be sitting on a nice nest egg of credits, credits that as this site explodes will be in high demand. Talk about rule the network!
Again, if you’d like an invite, I just need your email!
OH, and once you’re there and you want some tips on who to buy, I’ve set up another site where I give my picks for the day at Empire Avenue Stock Picks!